Are You Ready to Put Your Ads on Facebook?

Last week, Facebook out-passed Google and became the most visited website in the U.S. Thereafter, Inc.com hosted a discussion on whether companies should post advertisements on Facebook.

I remember years ago, I used to search information at Yahoo. Then, I started “googling” things. Now, I am “facebooking” updates. When people use Google, they need to type in keywords to find what they want to see. Facebook, on the other hand, can “anticipate” users’ needs according to their ages, geographic locations, interests, education levels, connections, and networks. Compared to Google Ads, Facebook allows companies to target a more specific group and better “anticipate” consumers’ needs.

Some companies are switching their online ad expenditures from Google Ads to Facebook. Facebook is expecting $2 billion revenue from global advertising next year. Are you ready to put your ads on Facebook? How will you allocate your advertisement budget?

References:
Inc.com: http://tinyurl.com/LinchiKwok03242010
Picture was copied from: http://tinyurl.com/LinchiKwok03242010P

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