Making Hotel Reservations Directly on Design Hotels’ Facebook Page

In the last couple months, we often discuss the possibility of making hotel reservations on a hotel’s Facebook page. Today, Design Hotels may become the first hotel chain that accomplished this goal.

Most Americans might not have heard of Design Hotels because it has limited operations in the U.S. (Healdsburg, L.A., Miami, and New York City only). Yet, Design Hotels runs more than 180 properties around the world. As of 3:15pm on April 9, 2010, Design Hotels have 6,712 Facebook fans. By creating a platform that allows Facebook fans to make reservations directly on Facebook, Design Hotels bring their connections with their clients and fans to a different level.

I tried Design Hotels’ reservation tool on Facebook. After I selected the location and dates, I clicked “check availability.” Then, I was directed to the hotel’s webpage seamlessly. The rest is just some “routine” procedures I will find in a typical hotel reservation website. I cannot help wondering which hotel chain will be the next.

Similar discussion may be found from this blog via: http://linchikwok.blogspot.com/2010/03/to-capture-those-customers-who-dont.html

References:
Hotelsmag.com: http://tinyurl.com/linchikwok04092010
The picture is a copy of Design Hotel’s Facebook page (http://www.facebook.com/DesignHotelsAG?ref=ts).

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