Skip to main content

Award Winning Travel App - NYC Way

With a passion of the Big Apple, a group of Indians who worked on Wall Street developed a smart phone app for tourists and locals. They spent two hours a day working on this project and combined more than 50 apps into one popular app called NYC Way. This award-winning app is free for smart phone users (available for both iPhones and Android phones), but a small fee will be charged to venders when a reservation is made. Building on this NYC Way concept, similar travel apps are also available for popular destinations like Washington D.C. and San Francisco.

I discussed a cell phone app for event planners in April and a restaurant app in May. A colleague of mine also told me he wants to develop some useful apps for hospitality professionals. I think that is a great idea. What ideas do you have in mind? Well, you don’t have to tell me your ideas until you turn them into smart phone apps, but please share with us what travel or hospitality apps you use. In your opinions, how useful are they?

Comments

  1. The problem I have with most restaurant apps is that most are hand picked and rated so unfairly. Not only that, but many only list the most popular and limited only to a brief description about one’s experience there. Some seem very clearly fabricated a restaurant manager, while others are rants about how unhappy they were as customers.

    A great restaurant app should connect all of your friends together. When someone goes to a restaurant they really like, they can take a picture of their food and upload it. This does a few things: it allows you to trust the poster since they are your friends after all, it allows all of your friends to see a real (and un-manipulated) picture of what was served, and it even allows a simple hotdog stand to be included into the database along with other favorite hotspots. With this, users could track how often their friends go to a certain restaurant and even get a visual on what’s good on the menu.

    ReplyDelete
  2. I agree with Julian, most restaurant apps only have popular restaurants, but they usually do not have those small restaurants that you only know about if you live in the area ( which are usually better in my opinion).

    Another good idea that might be added in the future is the ability to view the menu in a restaurant app, but not just the actual menu, maybe add pictures of the more popular entrées and other items. I feel that this idea would definitely be beneficial to people who don't really know too much about a particular restaurant because it would give them a detailed view of the restaurant without them actually going there. It would also help tourists pick the perfect restaurant that suits all of their needs.

    ReplyDelete

Post a Comment

Popular posts from this blog

Social media engagement is immune to COVID-19 (by Steven Valenzuela)

In the unparalleled world of COVID-19, individuals are flooded with choices: whether it be what to eat or what church service to watch. While there are marketing strategies to get consumers to purchase products to immediately increase sales, it may be a more beneficial to engage with low spending consumers in the short term, so that businesses can keep them for the long term.   Social media game strong   During this time, it is crucial to keep social media posts constant and consistently more than ever before. A recent podcast by eMarketer reports that social media outlets such as Facebook have seen a significant rise in usage. The reality is that individuals have more time on their hands, which is why it is important for businesses to utilize their free time to create content for their social media channels. In a recent interview with the hospitality net, Leland Pillsbury stated  “Customers are going to come back...And if you allow your competitors to reengage with the guests before

The 7 Ps marketing mix of home-sharing services: Insights from over one million Airbnb reviews

The 7 Ps marketing mix framework is a widely used managerial tool that helps businesses identify the principal components of a service product. The 7 P elements include Product, Promotion, Price, Place, Participant, Physical Evidence, and Process.   The 7 Ps framework can assist marketers in making decisions regarding segmentation, positioning, and differentiation. Even for the same type of products with different brands, marketers can still drive higher sales through the improvement of a product’s marketing mix.     The empirical study about 7 Ps of home-sharing services   Building upon the 7 Ps marketing mix framework, I led a research team in a big-data, supervised machine learning analysis of over 1.14 million English reviews of 37,092 Airbnb listings in San Francisco (SFO) and New York City (NYC). We aimed to discover new meaningful business intelligence through the analysis of an immense quantity of online review information that is created by consumers in the cyber marketplace

We are in this together (by Konica Chhin)

It’s no secret that the hospitality industry has been hit hard with the current pandemic we are dealing with. From vacant hotel rooms to empty restaurants, sales have plummeted since the outbreak of Covid-19. Some businesses, especially small, are barely surviving. While we are all required to abide by the stay-at-home order that the government placed, the hospitality industry is considered essential. We are the ones that provide shelter and food for individuals. Let’s take a look and see what our industry has done to help market themselves and stay in business during this unpredictable time. Due to the stay-at-home order and people being cautious, people are not taking vacations or staying at hotels for that matter. Hotels are one sector of our industry that got hit the worse. Most hotel sales have dropped at least 50% and many of them decided to shut their doors. We all know how expensive it is to operate a hotel from paying employees to electricity. There are so many things that