This ABC News video shows us a new and definitely-better way to poor beer --- filling a cup from the bottom up. Yes, I am saying “from the bottom up.”
It works because of an innovative technology. The secret comes from the cup, which has a tiny hole on the bottom and works with a magnet. When the cup is filled with beer, the magnet will move back to its place (and stops the leak). What does this new beer-pouring method mean to business?
- With this technology, beer is poured nine (9) times faster than using a tap.
- This technology ensures “perfect” portion and quality control, even the beer foam looks the same in every cup.
- This technology also makes managing beer inventory much easier when everything is perfectly controlled.
What a cool technology! I wonder how much the start-up and variable costs are. What other new innovations are currently used in the hospitality industry? How do these innovations impact the bottom line of a business operation?