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Social Media Officer

People heavily rely on social media for information and updates. In responding to this trend, more businesses and non-profit organizations hire full time staff to manage their online presence. For example, a news video shared in November 2010 reported that hotels in Las Vegas had created full time positions that monitor travelers’ online reviews and comments. Today’s Fox News video takes us to the Police Office in Dallas, which shows what the Police Officer of Social Media does at work.

If you are hiring a social media officer, what candidates are you looking for? What skills do you think a candidate must possess in order to meet your organizations’ needs and expectations? What courses about social media do you want a university to offer?

Here at SU, students are informed in classes and/or seminars about social media tactics used in business, personal branding, job search, communications, and maybe more. As a SU student, how comfortable will you feel at work if you are hired as a social media officer upon graduation? What skills do you think you need to learn before you take on the challenges of being a social media officer?

Comments

  1. Gabriella TorzilliMarch 1, 2011 at 1:00 PM

    I think that hiring people to look at social media is a good and bad way for people to choose. Itis good so you can see the people who you might hire or people who have commented to see if they have any merit. ALso, if there is an inapproiate topic then it can be gone quickly. ALso, as a student i feel a little uncomfertable being a social media person because then i feel like i am judging people the same way they can judge me and i dont feel thats approiate. It is a bad thing for a social media person because there are people who have put privacy on certain things like facebook for example the people who know how to truely use facebook know that they put things to private and even as a friend you can still block someone from seeing pictures or comments that are inapporpriate for someone to consider hiring them. The skills needed is you would have to be highly comfortable working on a computer and know your way around it. Also, being able to type high words per minute would help too because then you can go fast through your work and not take too long. When hiring a canidate i would look at a person who would be honest, a very personable person who can interact with others be able to get the job done. A canidate must be very good with computers and be able to know the different sites they need to go on to check somoene out and also be able to do it quickly and proficiently so they can check out multiple things at one so a good multi tasker as well. Maybe a class in computers so people just dell into computers and learn the insides and outs of them.

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