Skip to main content

Facebook’s New Service Called “Questions”

Image
By

Facebook is launching a new service that allows “friends” and those within a “friend’s network” to post and answer questions. Facebook users (within or beyond the network) can rate if a statement valuable or invaluable by clicking on a tick or a cross. This new Facebook app sounds very similar to Yahoo!Answers, isn’t it? Yet, just because it is a Facebook app, it could be different. How so?

1. People often ask questions about others’ experience of intangible products. To a hospitality or travel/tourism related question, answers from a “trustful” friend or someone in a friend’s network may become very influential because a answer’s “Word-of-Mouth” marketing effect can be greatly manifested.

2. Facebook allows users to search questions and answers of related topics that have already been answered and rated, which increases visibility (very similar to Yahoo!Answers).

3. Facebook has 400 million registered users --- only if it can open the market of mainland China, that number could be doubled. In March, Facebook has become the most visited website in the U.S. Word-of-Mouth message can get the “maximum” exposure on Facebook.

4. Facebook allows companies and organizations to create Fan pages or Groups. Companies can actively interact with potential customers on Facebook.

5. When reservation and payment tools on Facebook become more mature, companies may capture more opportunities in Facebook Questions webpage and turn those opportunities into real business.

What are your thoughts about Facebook!Questions? What are your strategies?

Interested in more discussion about Facebook in hospitality industry? Within this blog, search “Facebook” under “Search Posts” (a tool on the right) and read more.

References:

Tnooz.com: http://tinyurl.com/linchikwok06012010

Picture was downloaded from: http://tinyurl.com/linchikwok06012010P

Labels:

Comments

  1. Darlene OickleJune 3, 2010 at 9:04 AM

    I thinks that most large hotels have a lot of different areas where cut backs can be made. Some that your guests may not even notice. The flowers for example.. just by not having flowers and replacing them with something permanent, you will save a fortune in weekly costs. And these little things will add up!

    ReplyDelete

Post a Comment

Popular posts from this blog

What Shall We Do When Job Seekers Cheat the AI Hiring Systems?

By
AI can streamline the hiring process, but concerns linger. For example, AI could perpetuate gender or racial biases in the hiring process , just like most human HR managers could do. Meanwhile, to increase the chances of being picked by AI, job candidates must prepare resumes and job interviews tailored to AI’s “preference.” When more job candidates understand how to convince AI that they are the best candidates for the job , can AI still make valid recommendations to hire the best-fit candidate in the pool? Then, if AI makes a mix of valid and invalid recommendations for hiring, will HR managers find it more challenging to select the right candidate for the job? The situation can get even more complicated if a candidate cheats the AI hiring systems. Cheat to bypass AI screening: Is it the cruelty of human nature? Job candidates are eager to get hired. Career coaches want to help. That is a good thing. Nevertheless, I have seen many free online tutorial videos teaching job candidate...
19 comments
Read more

Learn-by-Going: Study Abroad in Thailand (by Cecilyah New)

By
When I signed up for the 2024 Thailand Collins College Study Abroad Program, I did not anticipate a life-changing experience. I had no expectations beyond learning how to cook Thai food in Thailand for course credits, and I had not researched much about studying abroad before the trip. However, during my time at Rajamangala University of Technology Thanyaburi ( RMUTT ), I immersed myself in Thai culture, gained new insights into the hospitality industry, and broadened my global perspective in a new environment. Participating in this study abroad program has significantly contributed to my academic journey, professional development, and personal growth.   Academic and Professional Enrichment at RMUTT The Faculty of Liberal Arts at RMUTT and Dr. Kwok organized an intensive educational program that provided us with a comprehensive overview of hospitality and tourism in Thailand, along with an introduction to Thai history, language, and culture. On campus, we attended lectures that del...
13 comments
Read more

Is It OK for Hotel Staff to Wear Piercings and Tattoos?

By
Time has changed. I see more and more college students wearing piercings and tattoos nowadays, but is it OK for hotel staff to wear piercings and tattoos? The answer is “no, no, no.” According a report at USAToday.com, customers across the board do not want to see any hotel workers with pierced eyebrow, pierced tongue, tattooed arm, or nose ring. Some may argue that tattooed and pierced workers may seem more acceptable in edgy boutique hotels as compared to the big franchised hotels, but the survey results did not find any differences among a variety of lodging products. Many respondents believe people who wear visible tattoos and piercings are taking a high risk of their professional lives. If you stay in a hotel, do you mind being served by tattooed and/or pierced staff? What if you are the one who makes the hiring decision? References: USAToday.com: http://tinyurl.com/linchikwok08042010 Picture was downloaded from http://tinyurl.com/linchikwok08042010P
28 comments
Read more