Facebook has reached a 500 million users milestone. According to ABCNews.com, there were 8 new users signing up for Facebook every second in the past 15 months. Each Facebook user has 130 friends, and each shares 70 posts per month. No wonder Facebook strategy has become every organization's top priority.
In the unparalleled world of COVID-19, individuals are flooded with choices: whether it be what to eat or what church service to watch. While there are marketing strategies to get consumers to purchase products to immediately increase sales, it may be a more beneficial to engage with low spending consumers in the short term, so that businesses can keep them for the long term. Social media game strong During this time, it is crucial to keep social media posts constant and consistently more than ever before. A recent podcast by eMarketer reports that social media outlets such as Facebook have seen a significant rise in usage. The reality is that individuals have more time on their hands, which is why it is important for businesses to utilize their free time to create content for their social media channels. In a recent interview with the hospitality net, Leland Pillsbury stated “Customers are going to come back...And if you allow your competitors to reengage with the guests before